VENTUREPRENEUR - Build and Lead a High-Growth Start-Up Venture

SMART Learning – Synergistic, Motivational, Achievement-oriented, Rapid, Technology-powered

Contents (100 Slides + 100 Executive Summaries)

1. High-Growth Business Development Strategies

Three Types of Start-Up Firms

Start-Up Business Success: 10 Steps

High-Growth Business Development Roadmap

Case in Point: Dell Inc.

Developing the Fast-paced Flexible Culture

Building a Team Culture

Entrepreneurial Strategies and Skills

Start-Up Capital Formation Process

5 Key Risks Critical to Survival of New Companies

Small Business Failures: Main Reasons

Building Management Team

12 Reasons Why Companies Fail

What Is More Important: Plan or Planning?

10 Common Mistakes Made by Small Business Owners

Entrepreneurial Success: Crating the Right Fit

5 Critical Success Factors for New Ventures

Building a Growing Company: 10 Commandments

2. Creating a Winning Business Model

Business Model: Connecting Internal Inputs to Economic Outputs

7 Elements of a Business Model

Success Story: Amazon.com

Customer Value Proposition

Designing Your Core Marketing Message (CMM)

System Approach to Marketing and Selling

Market Development Trend

Marketing Your High-Growth Start-Up Venture: 4 1/2 Issues

Brand Building and Product Marketing

Buzz Marketing

Extended Enterprise

Core Competencies

Customer Partnership

Strategic Alliances

Innovative Revenue Models

Competitive Strategies

3 Generic Business Strategies

Differentiation Strategy: Three Parts and Four Steps

Weak and Strong Differentiation Strategies

Strategic Brand Management

4 Types of Marketing Warfare

Barriers to Market Entry

SWOT Analysis

Sustainable Competitive Advantage: 5 Criteria

Sustainable Competitive Advantage: Resource-based View

Sustainable Competitive Advantage: Synergy of Capabilities

3. New-to-the-World Product Development

Product Innovation: New Product Types

Radical Innovation

Managing Innovation vs. Managing Operation

Loose-Tight Leadership

Keys to Successful Market Learning

A Different Role of Prototyping

Utilizing Intellectual Property by Small Technology Businesses

Fast Company

Launching a Crusade

Establishing Corporate Guiding Principles

Owning Your Competitive Advantage

Keeping Eyes Open for Inspiration

4. Venture Financing

Specific Features of the Venture Capital

Venture Financing Chain

A Financial Chronology of Amazon.com

Milestone-based Operations and Funding

Selecting Type of Finance: Debt or Equity?

VC-funded High-Tech Start-Ups: Probability of Success

Venture Capital Funding Stages

Main Differences Between Business Angels and VC Firms

Key Documentation To Be Prepared by the Entrepreneur

An Outline of Venture Presentation to Investors

Start-Up Business Plan

Investment Opportunity Evaluation and Selection by Investors

5. Entrepreneurial Leadership

Entrepreneur: Ten Key Action Roles

Above All, Leadership Is About...

Corporate Management vs. Venture Management

Entrepreneurial Leaders: Building Attributes and Delivering Results

Talent, Temperament and Technique Synergy

Specific Attributes of Entrepreneurial Leaders

Setting Effective Goals

80/20 Strategic Thinking

Turning Failures into Opportunities

Inspirational Leadership: 10 Roles

Dream Team

Keys To Team Success

Energizing People

6. Psychology of Achievement

10 Differences Between a Winner and a Looser

Secrets of Self-Made Millionaires

Technology of Achievement: Capabilities x Attitude x Opportunities

Achieving Your Goals: 4 Attitudes x 4 Steps

Creating Inevitable Success

Take Action

There Is No Failure – Only Feedback

The Power of Attitude

Self-Motivation

The Role of Your People Skills

Effective Communication: Understanding People's Perceptions

Win-Win Mindset

The Tao of Influencing People

How To Make Effective Presentations

7. Entrepreneurial Creativity

Entrepreneurial Creativity: 4 Intertwined Pillars

Entrepreneurial Creativity: 5 Action Areas

Two Qualities and Skill Requirements

Be Different and Make a Difference!

Creative Problem Solving (CPS)

The Tao of Value Innovation

For the vast majority of companies, having well-defined visions and mission statements changes nothing. The exercise of crafting them is a complete waste of time and talent if visions and mission statements are used for nothing but being published in the annual report and displayed in a reception area. To be able to energize employees to work towards corporate goals, visions and missions should be more than a sign on the wall. Executives and managers should live them, be seen living them, and constantly communicate them to their employees.

Vision

Vision is a short, succinct, and inspiring statement of what the organization intends to become and to achieve at some point in the future, often stated in competitive terms. Vision refers to the category of intentions that are broad, all-intrusive and forward-thinking. It is the image that a business must have of its goals before it sets out to reach them. It describes aspirations for the future, without specifying the means that will be used to achieve those desired ends.

Mission Statement

A mission statement is an organization's vision translated into written form. It makes concrete the leader's view of the direction and purpose of the organization. For many corporate leaders it is a vital element in any attempt to motivate employees and to give them a sense of priorities

Setting Goals

The major outcome of strategic road-mapping and strategic planning, after gathering all necessary information, is the setting of goals for the organization based on its vision and mission statement. A goal is a long-range aim for a specific period. It must be specific and realistic. Long-range goals set through strategic planning are translated into activities that will ensure reaching the goal through operational planning.

Strategic Intent

A strategic intent is a company's vision of what it wants to achieve in the long term. It must convey a significant stretch for your company, a sense of direction, discovery, and opportunity that can be communicated as worthwhile to all employees. It should not focus so much on today's problems but rather on tomorrow's opportunities.

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